Website platform migration

Outgrown Wix, Squarespace or GoDaddy? Move properly.

We move businesses from restrictive or unsuitable platforms to WordPress, WooCommerce, Shopify or another better fit — while protecting the useful content, design, URLs and search visibility you already have.

Current site stays live while we build where possibleSEO mapped before launchNo forced redesign
Quick enquiry

Need help with Platform Migration?

Send us the website and a short description. We’ll take a look before we reply.

A platform migration is not the same as changing hosting.The working site may need rebuilding on the destination platform — and we quote that honestly as a new website project.
Why businesses move

Move because something is genuinely holding the business back.

Wix, Squarespace, GoDaddy, Shopify and other platforms can all be perfectly good choices. The question is whether the current one still fits what the business needs now.

Functionality ceiling

The feature or integration you need cannot be added sensibly.

Developer choice

You want the freedom to use a wider range of designers and developers.

Portability

You want a website that is easier to move between hosting or suppliers.

£

Growing costs

The platform becomes increasingly expensive as functionality or usage grows.

SEO structure

The content, URL or technical structure is getting in the way of the search strategy.

Control

You want clearer ownership of the website, accounts, code or hosting arrangement.

What can actually be moved?

“Migration” sometimes means rebuilding the website.

Hosted website builders work in different ways. Written content, images, products or other data may be exportable, but that does not always mean the complete working site can be lifted from one platform and uploaded somewhere else.

That is why we inspect the actual platform before promising a route. If the replacement has to be recreated properly, we treat it as a new website project rather than selling a misleading cheap-migration package.

GoDaddy in particular now has several different builder products. We first identify whether the site uses Websites + Marketing, Airo / Airo AI Builder, WordPress or another GoDaddy setup because the options are not identical. See the dedicated GoDaddy / Airo migration page →

Where can we move from?

Whatever platform you are stuck on, ask us.

The large platforms create the most enquiries, but proprietary and unusual systems can be assessed too.

Wix→ WordPress / WooCommerce
Squarespace→ WordPress / WooCommerce
GoDaddy Website Builder→ WordPress
GoDaddy Airo→ WordPress / custom route
Webflow→ WordPress / custom
Weebly→ WordPress
IONOS→ WordPress
HubSpot CMS→ WordPress / custom
Shopify↔ WooCommerce
Agency CMS→ portable replacement
Custom systems→ assessed individually
Something else?We will inspect it first.
Preserve the useful search signals

Changing platform should not mean starting again with Google.

Before the old site disappears, we document the parts that matter. Then we test the replacement before and after launch.

01

Existing URLs

Keep URLs where practical and map changes deliberately.

02

301 redirects

Redirect old addresses when page URLs genuinely need to change.

03

Content & metadata

Protect useful copy, titles, descriptions, headings and internal links.

04

Tracking

Carry over analytics, Search Console and conversion tracking where appropriate.

05

Technical signals

Check canonicals, robots directives, sitemap, schema and indexability.

06

Post-launch checks

Crawl the replacement, test redirects and monitor indexing problems.

Keep it familiar or change it

The platform move does not decide the design for you.

01

Keep the design

If customers know the current website and you still like it, we can recreate the look as closely as practical on the new platform.

02

Improve it

Keep the branding and familiar structure while improving weak mobile layouts, speed, usability and conversion points.

03

Start fresh

If the old design is part of the problem, use the new project as an opportunity for a properly considered redesign.

How the move works

Build the replacement before pulling the old site apart.

1

Understand why

Define what the current platform is preventing.

2

Audit the site

Inventory pages, content, URLs, features and integrations.

3

Choose the destination

WordPress, WooCommerce, Shopify or another fit.

4

Recover what we can

Export or collect content, products, media and useful data.

5

Build & test

Create the replacement away from the live website.

6

Map SEO

URLs, redirects, metadata and tracking are checked.

7

Switch over

Connect the domain only when the replacement is ready.

8

Monitor

Check forms, orders, redirects, indexing and errors after launch.

How we price it

If we are rebuilding the site, it is a new website project.

We do not call a complete recreation a “migration” to make it sound like a quick technical job. We assess the pages, functionality, data, eCommerce requirements, design direction and SEO work, then quote the replacement as a proper new project.

Existing copy, images, branding and a design you want to retain can still make the job more efficient — but the quote reflects the work actually required.

Questions

Platform migration FAQs

Can you move a Wix website to WordPress?

Yes. In most cases the content and design need to be recreated in WordPress rather than transferred as a complete working site. We map the existing pages, URLs and search signals first, then build and test the replacement before launch.

Can you move a Squarespace website to WordPress?

Yes. Some content can often be exported, but the destination WordPress site still needs proper setup, design work, forms, redirects and testing.

Can you move a GoDaddy website or Airo site to WordPress?

Yes, but GoDaddy now has several different website products and the migration route depends on which one you actually use. We identify the current builder first, then work out what can be exported and what needs rebuilding.

Can you migrate between Shopify and WooCommerce?

Yes. We are happy to move in either direction when the destination platform better suits the business, catalogue, integrations, administration and ongoing costs.

Is a platform migration cheaper than a new website?

Not automatically. If the existing working site cannot be transferred and has to be recreated on a new platform, we treat that honestly as a new website project. The existing content, branding and structure can still reduce wasted effort, but we do not promise an artificial migration discount.

Do I have to change the design?

No. If you like the existing design, we can aim to keep it familiar while rebuilding it properly for the new platform. You can also use the move to improve or completely redesign the site if that is what the business needs.

Will changing platform hurt my Google rankings?

Any substantial website change carries some risk, but the biggest avoidable problems come from lost URLs, missing redirects, removed content, changed metadata and poor launch checks. We map those items before the switch and monitor the replacement after launch.

What platforms can you work with?

Common enquiries include Wix, Squarespace, GoDaddy Website Builder, GoDaddy Airo, Webflow, Weebly, IONOS, HubSpot CMS, Shopify, WooCommerce, WordPress and proprietary agency systems. If the platform is unusual, we assess it before recommending the route.

Start with the current platform

Tell us what you want to leave and what the new site needs to do.

Give us the website, current platform, reasons for moving, design preference and the important things that must survive the change. We can inspect the site before your call.